The Leadership In Law Podcast

Welcome to the Leadership In Law Podcast with host, Marilyn Jenkins! Cut through the noise. Get actionable insights and inspiring stories delivered straight to your ears – your ultimate podcast for navigating the ever-changing world of law firm ownership.
In each episode, we dive deep into the critical topics that matter most to you, from unlocking explosive growth to building a thriving team. We connect you with successful law firm leaders and industry experts who share their proven strategies and hard-won wisdom.
So, whether you’re a seasoned leader or just starting your journey as a law firm owner, the Leadership in Law Podcast is here to equip you with the knowledge and tools you need to build a successful and fulfilling legal practice.
S02E53 Vision, Values, & Having it ‘All’ with Brian Glass
What if your law firm could be designed around your life rather than the other way around? Brian Glass, trial lawyer and entrepreneur extraordinaire, reveals how he built a multimillion-dollar practice while prioritizing family dinners and coaching youth sports.
Brian advocates for rejecting conventional business wisdom that focuses solely on revenue targets or copying others’ success. He encourages finding your own authentic path based on what genuinely matters to you. This philosophy has yielded impressive results for him personally—securing Virginia’s largest auto accident verdict of 2022 ($4.2 million) while simultaneously growing his firm’s revenue by 383% over four years.
Brian discusses the difficult transition from hands-on management to visionary leadership, describing it as a “two steps forward, one step back” process. He recommends the Entrepreneurial Operating System (EOS) framework to establish accountability and vision planning that supports growth while maintaining personal priorities.
Brian leverages Google Business Profiles and content repurposing for marketing, while running a coaching program with his father for small law firms. Their coaching stands out by optimizing clients’ time and money rather than selling unnecessary services, creating a more valuable client-focused approach.
This episode delivers actionable strategies from someone who’s achieved remarkable success without surrendering what matters most in life.
Reach Brian here:
LinkedIn: https://www.linkedin.com/in/fairfaxpersonalinjury/
Website: http://www.benglasslaw.com/
Instagram: https://www.instagram.com/thebrianglass/
Facebook: https://www.facebook.com/profile.php?id=61554707874110
Tiktok: https://www.tiktok.com/@thebrianglass
Youtube: https://www.youtube.com/channel/UC-rZrcr90ob7pgK6urStw5g
Life Beyond the Briefs: https://podcasts.apple.com/ph/podcast/life-beyond-the-briefs/id1651002001
2nd Edition Book: https://www.greatlegalmarketing.com/transform-your-firm-s-marketing
The Law Firm Growth Guild is designed to help you learn and use proven marketing strategies, grow your firm smarter, and scale your law firm predictably.
Visit https://checkout.lawmarketingzone.com to find out more and to join the private community.
My team and I are adding new content weekly so you can be intentional about your growth and development each week.
Join our private community, Law Firm Growth Guild, Your Shortcut to Marketing Mastery and More Clients at
https://checkout.lawmarketingzone.com
Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall
Leadership In Law Podcast with host, Marilyn Jenkins
Powered by Law Marketing Zone®
https://lawmarketingzone.com
A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right.
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#leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins
S02E52 Building Your Leadership Skills with Davina Frederick
Your law degree prepared you for the courtroom—not for leading a team. In this compelling conversation, Davina Frederick, founder of Wealthy Woman Lawyer, shares the leadership insights that transformed her own practice and now help women attorneys scale their firms to seven figures “with total ease.”
The distinction between management and leadership emerges as a critical insight for growing firms. While management focuses on daily operations and task execution, leadership requires vision-casting and inspiration. As Davina explains, “Your role as CEO is to craft a vision and inspire people who are excited about that mission.” This visionary component often feels foreign to attorneys trained in technical excellence rather than inspiring others.
Delegation failures represent one of the biggest growth barriers for expanding firms. Davina outlines her two-step methodology: setting crystal-clear expectations and establishing routine reporting structures. The delegation breakthrough comes when leaders communicate not just what needs doing, but why it matters to the firm’s larger mission. This context empowers team members to make aligned decisions without constant supervision.
Perhaps most surprising is how people-pleasing tendencies can sabotage leadership effectiveness. Many high-achieving attorneys developed their work ethic through seeking approval, yet leadership requires making difficult decisions that won’t please everyone. This psychological shift represents one of the most challenging transitions for growing firm owners.
Ready to evolve from solo practitioner to true leader? Connect with Davina at wealthywomanlawyer.com and discover how her coaching programs help women attorneys build thriving, sustainable practices that don’t lead to burnout.
Reach Davina here:
Website: https://www.wealthywomanlawyer.com
Free Training: https://wealthywomanlawyer.com/build-wealth-generating/
Davina’s book: https://amzn.to/4ekwiPi
The Law Firm Growth Guild is designed to help you learn and use proven marketing strategies, grow your firm smarter, and scale your law firm predictably.
Visit https://checkout.lawmarketingzone.com to find out more and to join the private community.
My team and I are adding new content weekly so you can be intentional about your growth and development each week.
Join our private community, Law Firm Growth Guild, Your Shortcut to Marketing Mastery and More Clients at
https://checkout.lawmarketingzone.com
Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall
Leadership In Law Podcast with host, Marilyn Jenkins
Powered by Law Marketing Zone®
https://lawmarketingzone.com
A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right.
Subscribe on your favorite Podcast listening platform!
Like, Share, and Review us!
#leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins
S02E51 How Digital Billboards Can Help Your Digital Marketing with RJ Schultz
In this engaging episode, we dive deep into the world of billboard advertising with RJ Schultz, COO of Blip, a revolutionary platform that empowers businesses to leverage out-of-home advertising like never before. Discover the innovative ways billboards can become a powerful tool in your marketing strategy, regardless of your budget. RJ shares insights from his extensive experience in advertising technology and highlights how traditional billboard placements can complement digital marketing campaigns for maximum impact.
We explore captivating case studies, including McDonald’s successful use of billboard ads layered with social media outreach, demonstrating how this approach can lead to impressive revenue increases. RJ also reveals the psychological advantages of billboard advertising, emphasizing how prolonged exposure in physical spaces enhances brand recall and consumer engagement. You’ll also learn about intriguing innovations in retargeting strategies that integrate billboard advertising with modern digital touch points to create a seamless customer journey.
With actionable insights and valuable takeaways, this episode is a must-listen for anyone looking to elevate their advertising game and grow their law firm. Connect with RJ Schultz on LinkedIn, and visit offers. blipbillboards.com/podcast to discover special offers on billboard advertising for our listeners. Don’t miss your chance to harness the full potential of billboard advertising! Subscribe, rate, and review to support the show!
Reach RJ here:
https://www.blipbillboards.com/
https://www.linkedin.com/company/blip-billboards
25% matching offer here: https://offers.blipbillboards.com/podcast
The Law Firm Growth Guild is designed to help you learn and use proven marketing strategies, grow your firm smarter, and scale your law firm predictably.
Visit https://checkout.lawmarketingzone.com to find out more and to join the private community.
My team and I are adding new content weekly so you can be intentional about your growth and development each week.
Join our private community, Law Firm Growth Guild, Your Shortcut to Marketing Mastery and More Clients at
https://checkout.lawmarketingzone.com
Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall
Leadership In Law Podcast with host, Marilyn Jenkins
Powered by Law Marketing Zone®
https://lawmarketingzone.com
A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right.
Subscribe on your favorite Podcast listening platform!
Like, Share, and Review us!
#leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins
50 The Secrets to Thriving as a High-Achieving Woman with Jo Stone
Life in a high-achieving role often leads to stress, burnout, and questioning one’s path. In this enlightening episode, Jo Stone, founder and CEO of The Balance Institute, shares her story from executive burnout to establishing a fulfilling career focused on helping other women navigate similar challenges. Through a blend of personal anecdotes and professional insights, Jo provides a deeper understanding of what it means to truly succeed in life without compromising mental health and happiness.
Throughout the conversation, we dive into Jo’s past experiences in the corporate world, revealing how societal expectations can lead to pursuing dreams that might not align with one’s true self. She emphasizes the necessity of reevaluating what “having it all” truly means and encourages listeners to embark on their own journeys of self-discovery. Jo introduces listeners to her “triple P trifecta” concept, addressing how perfectionism, procrastination, and people-pleasing can derail high-achieving women. She emphasizes the importance of self-awareness and actionable strategies to overcome these challenges.
This episode is packed with practical tools for creating boundaries, fostering self-care, and implementing a mindset shift that encourages women to confidently own their space in the workplace. Tune in for this empowering and insightful conversation, and take the first step toward redefining your success! Don’t forget to subscribe, share your thoughts, and help us spread the message of balance and fulfillment in life and work!
Reach Jo here:
https://www.balanceinstitute.com/book
The Law Firm Growth Guild is designed to help you learn and use proven marketing strategies, grow your firm smarter, and scale your law firm predictably.
Visit https://checkout.lawmarketingzone.com to find out more and to join the private community.
My team and I are adding new content weekly so you can be intentional about your growth and development each week.
Join our private community, Law Firm Growth Guild, Your Shortcut to Marketing Mastery and More Clients at
https://checkout.lawmarketingzone.com
Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall
Leadership In Law Podcast with host, Marilyn Jenkins
Powered by Law Marketing Zone®
https://lawmarketingzone.com
A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right.
Subscribe on your favorite Podcast listening platform!
Like, Share, and Review us!
#leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins
49 How Google Knowledge Panels Help Your Overall SEO with Jason Barnard
Unlock the secrets to maximizing your brand’s digital footprint with insights from Jason Barnard, the mastermind behind CaliCube. Discover how Google’s knowledge panels operate and why you don’t need to be a celebrity to command authority in your niche. This episode guarantees a comprehensive understanding of how to shape Google’s perception of your brand through consistent and accurate narratives across the digital landscape.
Jason shares his transformative journey from a cartoon voice actor to a recognized entrepreneur, illustrating the power of mastering digital brand intelligence. We delve into innovative strategies that move beyond traditional SEO, focusing on becoming a trusted source within your field. Explore the importance of coherent messaging and how you can guide search algorithms to see you as a credible authority, no matter the size of your entity.
Gain valuable insights into the evolving landscape of digital identity, including the debated value of Wikipedia pages versus the robust capabilities of Google’s knowledge graph. Discover why a Google Business Profile is crucial for local visibility and how knowledge panels can boost credibility on a larger scale. We also tackle the limitations of various platforms like ChatGPT and Siri and discuss the necessity of a diversified online strategy. Join us for an episode packed with strategies to enhance your brand’s online presence and influence.
Reach Jason here:
The Law Firm Growth Guild is designed to help you learn and use proven marketing strategies, grow your firm smarter, and scale your law firm predictably.
Visit https://checkout.lawmarketingzone.com to find out more and to join the private community.
My team and I are adding new content weekly so you can be intentional about your growth and development each week.
Join our private community, Law Firm Growth Guild, Your Shortcut to Marketing Mastery and More Clients at
https://checkout.lawmarketingzone.com
Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall
Leadership In Law Podcast with host, Marilyn Jenkins
Powered by Law Marketing Zone®
https://lawmarketingzone.com
A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right.
Subscribe on your favorite Podcast listening platform!
Like, Share, and Review us!
#leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins
48 How Pocasting & Video Marketing Bring Your Ideal Clients with Dennis Meador
Discover the extraordinary journey of Dennis Meador, the visionary CEO and founder of the Legal Podcast Network, who began his entrepreneurial path at just 14. From humble beginnings like snow shoveling and lawn mowing, Dennis shares how these early ventures instilled in him a fierce business acumen and strategic mindset. As his ventures evolved, Dennis found himself at the helm of a multi-million dollar business, only to confront the harsh reality of trust issues and betrayal in business partnerships. Listen as he opens up about the emotional turmoil of losing a company and the resilience it took to rise stronger in the fields of consulting and digital marketing.
Our conversation also uncovers the innovative strategies Dennis employs to revolutionize content monetization through digital marketing. Sharing his insights into harnessing the power of social media and podcasting, Dennis reveals the secrets behind the “stack” method and the game-changing potential of Google Business Profiles. His approach transforms how legal professionals engage with their audience, prioritizing meaningful connections over sheer numbers. For law firms, the episode is a treasure trove of strategies for building a formidable online presence, distinguishing their practice in a cluttered digital landscape, and fostering genuine client relationships.
Additionally, Dennis emphasizes the advantages of building a remote team and how treating contractors as partners can attract top talent. His plans to expand his team with creative minds dedicated to crafting unique content strategies underscore the importance of standing out in the podcasting space, particularly for legal professionals. Finally, the episode champions the invaluable sense of community among law firm owners, urging listeners to stay connected through resources like lawmarketingzone.com. By cultivating relationships and sharing insights, Dennis inspires attorneys to lead with vision and continue the dynamic growth of their practices.
Reach Dennis here:
www.thelegalpodcastnetwork.com
https://www.linkedin.com/in/dennismeador/
The Law Firm Growth Guild is designed to help you learn and use proven marketing strategies, grow your firm smarter, and scale your law firm predictably.
Visit https://checkout.lawmarketingzone.com to find out more and to join the private community.
My team and I are adding new content weekly so you can be intentional about your growth and development each week.
Join our private community, Law Firm Growth Guild, Your Shortcut to Marketing Mastery and More Clients at
https://checkout.lawmarketingzone.com
Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall
Leadership In Law Podcast with host, Marilyn Jenkins
Powered by Law Marketing Zone®
https://lawmarketingzone.com
A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right.
Subscribe on your favorite Podcast listening platform!
Like, Share, and Review us!
#leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins
47 Build the Firm of Your Dreams with ActionCOACH Warren Fiihr
Unlock the secrets to business success with Warren Fiihr, a master coach dedicated to empowering entrepreneurs. What if you could guarantee measurable growth in just 17 weeks? Warren’s transformative approach promises exactly that, with his unique coaching philosophy that prioritizes actionable strategies over mere mindset shifts. Join us as we explore his journey in business growth and coaching, unveiling how his ActionCOACH program accelerates business expansion and helps entrepreneurs regain personal freedom, achieve work-life balance, and make meaningful community contributions.
Dive into the world of strategic planning and employee management with insights tailored for business owners, especially in the legal field. Discover how an initial no-cost strategic session can set the stage for long-term vision realization and learn the importance of crafting a strategic focus map and a three-year priority plan. Warren shares invaluable advice on hiring the right team, emphasizing cultural fit and the powerful “hire slow, fire fast” mantra. Through practical stories and expert guidance, this episode equips you with the tools to overcome scaling challenges, improve team dynamics, and rekindle the joy and fulfillment of running your business.
Reach Warren here:
Warren’s email: warrenfiihr@actioncoach.com
https://linktr.ee/warrenfiihr
https://www.linkedin.com/in/warren-fiihr/
sugarland.actioncoach.com
The Law Firm Growth Guild is designed to help you learn and use proven marketing strategies, grow your firm smarter, and scale your law firm predictably.
Visit https://checkout.lawmarketingzone.com to find out more and to join the private community.
My team and I are adding new content weekly so you can be intentional about your growth and development each week.
Join our private community, Law Firm Growth Guild, Your Shortcut to Marketing Mastery and More Clients at
https://checkout.lawmarketingzone.com
Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall
Leadership In Law Podcast with host, Marilyn Jenkins
Powered by Law Marketing Zone®
https://lawmarketingzone.com
A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right.
Subscribe on your favorite Podcast listening platform!
Like, Share, and Review us!
#leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins
46 A Client-First Approach to a 5-Star Law Firm with Lem Garcia
Discover the secrets to building a thriving personal injury law firm with Lem Garcia, the visionary founder of Lem Garcia Law. Lem’s journey from modest beginnings with minimal financial backing to leading one of Southern California’s fastest-growing firms is nothing short of inspiring. He shares the critical decision to hone in on personal injury cases, which catalyzed his firm’s growth and allowed him to offer unparalleled service to his community. You’ll learn how Lim’s client-centric ethos, focusing on accessibility and trust, has set a new standard for success in the legal field.
Unpack the innovative marketing strategies that propelled Lem Garcia Law into the spotlight. From the grassroots approach of guerrilla marketing to the power of word-of-mouth referrals, Lem discusses how these unconventional methods, combined with effective use of digital platforms like Instagram and Yelp, have been instrumental in reaching new clients. He candidly shares the trial and error involved in finding the right marketing mix and why traditional media didn’t quite hit the mark. Lem also reveals how strategically optimizing Google Business Profiles in key locations has strengthened his firm’s presence and credibility.
Beyond the business tactics, Lem opens up about the significance of personal health and philanthropy in maintaining a balanced and fulfilling career. He talks passionately about his community initiatives, including scholarships for aspiring lawyers and projects that enrich lives in the Philippines. These initiatives not only benefit others but also enhance his own well-being and professional satisfaction. Lem emphasizes the importance of building a supportive community among law firm owners and encourages listeners to connect and share resources for collective growth. Join us in this engaging episode to explore the intersection of law, community, and personal fulfillment.
Reach Lem here:
The Law Firm Growth Guild is designed to help you learn and use proven marketing strategies, grow your firm smarter, and scale your law firm predictably.
Visit https://checkout.lawmarketingzone.com to find out more and to join the private community.
My team and I are adding new content weekly so you can be intentional about your growth and development each week.
Join our private community, Law Firm Growth Guild, Your Shortcut to Marketing Mastery and More Clients at
https://checkout.lawmarketingzone.com
Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall
Leadership In Law Podcast with host, Marilyn Jenkins
Powered by Law Marketing Zone®
https://lawmarketingzone.com
A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right.
Subscribe on your favorite Podcast listening platform!
Like, Share, and Review us!
#leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins
45 Working With Your Marketing Agency for Success with Andre’ Savoie
Discover the transformative world of legal marketing through the eyes of Andre Savoie, a seasoned expert who turned a personal battle with mesothelioma into a groundbreaking approach to connecting attorneys with clients. With a unique blend of personal experience and professional insight, Andre shares how understanding the client’s perspective can revolutionize legal marketing strategies. You’ll learn how his innovative hybrid model empowers business owners through one-on-one guidance and group learning, helping lawyers navigate the often intimidating legal landscape.
Join us as we explore the evolving relationship between clients and marketing agencies in the legal field, spotlighting the significant shift from traditional to digital marketing practices. Andre emphasizes the necessity for attorneys to actively engage in their marketing efforts, breaking from the passive expectation that agencies will manage everything. We discuss the power of training programs designed to elevate attorneys’ understanding of marketing strategies, enabling them to manage in-house teams more effectively and collaborate with agencies to foster lead nurturing and law firm growth.
Delve into the strategic differences that can make or break a law firm’s marketing efforts, as Andre sheds light on the vital distinction between strategy and tactics. With anecdotes from the field, he illustrates how factors like receptionist interactions and robust lead management systems can dramatically impact client acquisition and retention. The episode concludes with an invitation to join the Leadership in Law podcast community, a hub for law firm owners to share experiences and successes, accessible through lawmarketingzone.com. Don’t miss this opportunity to connect with a network of like-minded professionals committed to transforming their legal practices.
Reach Andre here:
The Law Firm Growth Guild is designed to help you learn and use proven marketing strategies, grow your firm smarter, and scale your law firm predictably.
Visit https://checkout.lawmarketingzone.com to find out more and to join the private community.
My team and I are adding new content weekly so you can be intentional about your growth and development each week.
Join our private community, Law Firm Growth Guild, Your Shortcut to Marketing Mastery and More Clients at
https://checkout.lawmarketingzone.com
Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall
Leadership In Law Podcast with host, Marilyn Jenkins
Powered by Law Marketing Zone®
https://lawmarketingzone.com
A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right.
Subscribe on your favorite Podcast listening platform!
Like, Share, and Review us!
#leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins
44 Make a Big Impact with Your Book with Melanie Herschorn
Unlock the secrets to elevating your professional presence through the power of book publishing with our special guest, Melanie Herschorn. As a seasoned publisher and book marketing expert, Melanie takes us on a journey through her career from PR and journalism to entrepreneurship, highlighting the transformative potential of becoming an author. Discover how publishing can boost credibility, attract clients, and create new opportunities, backed by real examples like a Texas attorney’s bestseller success story. Melanie shares actionable strategies for structuring a book to enhance business growth, offering insights particularly valuable for professionals like estate planning attorneys.
Explore a wealth of knowledge on writing methods, the advantages of independent publishing, and the strategic benefits of creating an imprint. Whether you’re contemplating authorship or seeking innovative marketing strategies for your law firm, this episode provides a roadmap to success. As we wrap up, I invite you to connect with a thriving community of like-minded professionals through the Leadership in Law podcast. Stay engaged, subscribe for future episodes, and explore our resources to propel your firm’s growth.
Reach Melanie here:
Make a Big Impact with Your Book https://amzn.to/3OQypQw
Get on her Calendar: http://meetmelanie.vip/
LinkedIn:
https://www.linkedin.com/in/melanie-herschorn/
Facebook:
https://www.facebook.com/melherschorn
https://www.facebook.com/bigimpactbooks
Instagram:
https://www.instagram.com/bigimpactbooks
The Law Firm Growth Guild is designed to help you learn and use proven marketing strategies, grow your firm smarter, and scale your law firm predictably.
Visit https://checkout.lawmarketingzone.com to find out more and to join the private community.
My team and I are adding new content weekly so you can be intentional about your growth and development each week.
Join our private community, Law Firm Growth Guild, Your Shortcut to Marketing Mastery and More Clients at
https://checkout.lawmarketingzone.com
Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall
Leadership In Law Podcast with host, Marilyn Jenkins
Powered by Law Marketing Zone®
https://lawmarketingzone.com
A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right.
Subscribe on your favorite Podcast listening platform!
Like, Share, and Review us!
#leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins